Graphic design and art direction in photography for J.CREW Women's Catalog
- J.Crew Style Guide: November 2016
- J.Crew Style Guide: December 2016
- J.Crew Style Guide: February2017
- J.Crew Style Guide: March 2017
Graphic design and art direction in photography for J.CREW Men's Catalog
- J.Crew Style Guide: March 2017
- J.Crew Style Guide: April 2017
- J.Crew Style Guide: May 2017
- J.Crew Style Guide: June 2017
Graphic design and art direction in photography for jcrew.com
Lived in March 2017–June 2017
Graphic design for J.Crew holiday marketing material– Mad Libs by J.CREW. The Mad Libs booklets were distributed as gifts to J.Crew's customers at J.CREW stores across the US in the holiday season 2016.
A digital magazine designed, written and curated by : Kritbodee Chaicharoen
Photography : Kritbodee Chaicharoen, Prates Songtieng, Paweethida Tanjasiri
Contributors: Kritbodee Chaicharoen, Prates Songtieng, Paweethida Tanjasiri, Jason Runholm
Every time you wake up in different city, it can be disorienting. The sounds of the surroundings you hear, the view that you look out from your bedroom window or even the air around you that you feel. When you start your day, you can feel even more different. From the breakfast you eat, the way you dress, the language you hear, the streets, the buildings, to almost everything in between. One day in each city is always different and this is why we love traveling.
ONE DAY Magazine is an interactive travel magazine for iPad that let the readers discover cities around the world through various perspectives. Each issue is focused on one city and guides you how to enjoy your day with our timeline content.
This issue we bring New York to you. The city that never sleeps. What is one day in this city like? How can you enjoy the most of your day here? Where to go, what to do, what to eat, and what you can discover and learn from this city. You will find them out in this issue.
Enjoy your ONE DAY in New York.
Year: 2014
Corporate identity design for a Thai lifestyle brand–PREM.
Year: 2016
Corporate identity and packaging design for a homemade cupcake brand,‘RADI’.
Design team : Kritbodee Chaicharoen, Thammatat Asawathepmetha
Year : 2013
My work covering all area include logo, cupcake boxes, bags, labels, name cards, menu, posters, gift cards as well as website and social media. The design concept brings the warm sense of homemade bakery and gifts to customers. Now the brand is expanding their branches from its original cafe to many leading department stores.
Rebranding visual identity for Green Fingers, a plant gallery and lifestyle shop founded by a Japanese artist, Satoshi Kawamoto.
A project at School of Visual Arts, NYC
Year: 2015
Corporate identity, logo and website design for Omomuki Foundation, New York City.
Year: 2015
Redesigned Wallgreens's supplement bottles to improve the clarity and convenience for the customers.
A project at School of Visual Arts, NYC
Year: 2015
Corporate identity design for Elephant House, a lake view coffee shop in Pitsanulok, Thailand.
The design team worked with a real elephant to create a unique design that the elephant lovers and visitors of the coffee shop would love.
Year: 2014
Corporate identity, packaging and kiosk design for the coffee and patisserie brand - ‘VARANO’.
Design team : Kritbodee Chaicharoen, Thammatat Asawathepmetha
Year : 2013
Corporat identity, packaging and shop design for TEAHOLIC — a tea brand in Bangkok, Thailand.
Design team : Kritbodee Chaicharoen, Thammatat Asawathepmetha
Year : 2012
TEAHOLIC is a tea brand, serving many kinds of milk tea and fruit tea. My work covers logo, menu, teacups, posters, shop cards, social media as well as shop design.
The clean and simple character of the brand makes it outstanding from the other ‘pop style’ milk tea brands in Bangkok. The first branch opened in 2012, and continue to serve tea enthusiast teenagers in Bangkok.
Student Planner for high school students
Design team : Kritbodee Chaicharoen, Chanchai Chantavilasvong, Thammatat Asawathepmetha, Paweethida Tanjasiri, Tritip Chayasombat, Taksapon Jaionnom
Year : 2013
STUDENT PLANNER is a charity project which cooperates with Life Skills Improvement Foundation, Thailand. The planner is designed to be distributed for free to high school students in rural area of Thailand.
The goal is to make students aware of their future lives and plan for it. Besides the planer, the book also gives students useful information, academic sources and inspiration. The layout of the book is designed to be clean, simple and provide space for student’s individual creativity.
We hope that our project can be a useful tool for high school students, helping them prepare for their future lives.
A Poem Written and Designed by : Kritbodee Chaicharoen
Year: 2014
Written and Designed by : Kritbodee Chaicharoen
A project at School of Visual Arts, NYC
Year: 2014
Packaging design for iUZZEE, a cosmetic brand in Thailand.
Year: 2013
